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Initial Review and Analysis (Technical Audits)

  • Keyword Research
  • Duplicate Content Check
  • Initial Rank Report
  • In-depth Site Analysis
  • Broken link Check
  • Google Penalty Check
  • Backlink/inbound links analysis
  • Online Reputation Check
  • Social Metrics Analysis
  • ORM Keywords Analysis
  • Competition Analysis
  • Link Building Strategy
  • Google & Bing Webmaster Tools
  • Google Analytics Integration
  • Check Mobile First Indexing Enabled
  • Mobile Responsiveness Check
  • SSL Check & Recommendations Only
  • Site Favicon Check
  • 404 Page Creation
  • A/ B Experiment Testing Check & Recommendations
  • Heat Map Integration & Analysis
  • Conversion Setup

On Page Optimization

  • Canonicalization
  • Voice Search Optimization (AI Based)
  • Featured Snippet Optimization
  • Content Optimization
  • Title/ Meta Tags Optimization
  • Website Page Load Optimization (Desktop)
  • Pages H Tags Optimization
  • URL Structure Optimization
  • Schema Mark-up Implementation
  • Robots.txt Creation/Analysis
  • Image & Hyperlink Optimization
  • HTML & XML Sitemap
  • Internal Linking
  • Title & Meta Tags Optimization
  • Bing Webmaster Tools Set Up (if not set up)
  • HTML Site Map Creation
  • Optimization of Robots.txt & Google Bot Crawls
  • Footer Optimization
  • Website Usability Analysis
  • Check Header Status, Meta Robots, Google Cache of Pages
  • Check Mobility Issues
  • Custom 404 Page
  • URL structure Analysis
  • Pagination Tags Analysis
  • No Follow on External Links*
  • Html Code Analysis of Target Pages

Local Search Optimization

  • Google My Business / Bing Local Listing
  • NAP Syndication
  • Citation Building/ Local Business Listing
  • Classified Submission
  • Coupon Distribution
  • Customer Review/Testimonial Submission
  • Local Search Engine Submission
  • Setting Geo Targeting in Google
  • KML Sitemap
  • Contact Address in Footer

Schema & Structured Data Mark Up

  • Logo Optimization
  • Schema on Contact Address
  • Image ALT Tag Optimization
  • Schema on Breadcrumb
  • Schema on Blog

Google Adwords

  • Monthly Ads Spend
  • Initial Estimate Report
  • Landing Page Recommendation
  • Customer Reviews/Ratings Submissions
  • Text Ads
  • Conversion Tracking
  • Campaign Management
  • PLA’s/ Local Listing Ads
  • Landing Page Optimization
  • Google AdWords Management
  • Google Adwords Monthly Report

Social Media Marketing

  • Social Profile Creation/Bookmarking
  • Social Media Profile Optimization
  • Facebook Account Setup
  • Facebook Cover Image
  • Facebook Timeline Design
  • Facebook Ads Management
  • Facebook Wall Updates
  • Facebook Call to Action
  • Targeted Page Likes
  • LinkedIn Account (Personal Profile)
  • LinkedIn Profile Optimization
  • LinkedIn Company Page Creation
  • LinkedIn Company Page Posting
  • LinkedIn Company Page Images
  • Social Media Optimization Report

Online Reputation Management

  • Phrases Targeted
  • Search Positions Monitored
  • Blog Posting
  • Blog Promotion
  • Company Profile Creation
  • Social Bookmarking
  • Article Posting
  • Article Promotion
  • Business Listing
  • Customer Reviews/Ratings
  • Development of Micro Sites
  • Content Promotion (Company Profiles)
  • Q&A Posting
  • ORM Monthly Report

Content Marketing and Link Acquisition: SEO

  • Blog Writing
  • Web 2.0 Profile Creation
  • Guest Blog Posting
  • Guest Blog Social Bookmarking
  • Forum Posting
  • Informational Article Writing & Submission
  • Article Social Bookmarking
  • Press Release Distribution
  • Premium PR Distribution
  • DOC / PDF Submission
  • PPT Creation + Distribution
  • Image / Pinterest Submission
  • Infographic Creation & Distribution

Video Marketing

  • Keyword Research YouTube Channel Setup/ Optimization
  • Podcast Creations
  • YouTube Channel Creation
  • YouTube Keyword Research
  • Video Title/ Description Optimization
  • Video Tags/ Channel Tags Optimization
  • Embedding Videos in Articles/Blogs
  • Social Sharing of Videos
  • Embedding/Sharing Videos on Q&A
  • Video Submission
  • Video Marketing Monthly Report

Blog Optimization

  • External Blog Setup
  • Blog Optimization
  • Blog RSS Feed Submission
  • Blog Directory Submission
  • Blog Social media Integration

Customer Support

  • Email, Chat, Phone
  • Project Management Tool Tracking
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